STREKOZA Children's play center

Concept overview

The landing page is built as a unified storytelling flow. From the first screen with the call to action, "Learn and grow—every day!", the user is guided through benefits, holiday formats, a free trial day, a photo gallery, FAQs, and pricing. Each block visually and emotionally supports the next, while children"s illustrations in a unified style create a strong brand image.

Hero section

A large headline, short speech bubbles, and soft decorative elements create a light, playful atmosphere. The central illustration—a group of children engaged in various activities (book, tablet, drawing, globe)—immediately conveys the diversity of the activities. The purple "learn more" CTA button stands out against the light background and leads the user further.

About Us Block and Key Benefits

The short text "Giving Children Smiles Since 2018" is supported by three cards:

• Vibrant show programs
• Creative entertainment
• Comfort for parents

Cards with icons and soft colored backgrounds quickly explain the center"s value without overwhelming it with text.

We turn every celebration into an adventure

A grid of six event cards (Matinees, Birthdays, New Year"s, Graduations, Master Classes, Shows) with distinctive illustrations. This block showcases the scale and diversity of the center"s services, from intimate matinees to large celebrations.

First day - free

An emotional block with an illustration of a child in a dry pool and a list of benefits (free trial visit, no obligation, comfort for children and parents). Two buttons - “sign up for free” and “continue acquaintance” - provide different scenarios of action.

Gallery and FAQ

A horizontal row of vibrant photos of children creates a sense of real life at the center. A FAQ section with drop-down questions addresses parents" main concerns (registration, age, the ability to stay with the child, and the length of the trial day).

Visit formats

Three clear pricing plans:

• Trial day — 0 ₽
• Monthly membership — 14,990 ₽
• Event — from 7,900 ₽

Each card contains a list of benefits and a strong CTA button. The structure helps you quickly compare options and make a decision.

Contacts and Trust

Map, address, phone number, opening hours, and social media icons. This block closes the landing page with specific actions and reinforces the feeling of a "live" place you can visit.